+971 55 259 3927
← Career journey
Full-time experience / 03

9X Technology.

Promoted from Marketing Specialist to Marketing Manager within nine months. Led marketing across multiple businesses and a 12-person team, while personally handling performance marketing.

A selection from my 9X portfolio
Money Plant FXMoney Plant FX9X Production9X ProductionQuranGPTQuranGPTDRE HomesDRE HomesSlay Bar and KitchenSlay Bar and KitchenThrone PropertiesThrone Properties

Technology · Property · Hospitality · Entertainment

Agency leadership · Multi-brand marketing

Marketing leadership with hands-on commercial responsibility.

01

Career progression

Promoted from Marketing Specialist to Marketing Manager within nine months.

02

Team leadership

Led 12 people, including multimedia designers and SEO specialists, while personally owning performance marketing.

03

Portfolio breadth

Property, hospitality, technology, healthcare and entertainment, alongside new-client acquisition for 9X services.

Explore this page
Multi-brand leadership. Hands-on performance marketing From business need to practical delivery Lead the team. Stay close to the work Greater responsibility. A broader perspective Explore the work behind the role Marketing across multiple businesses Brands connected to this work Entertainment promotion & production content Releases I helped promote Explore the production house From an idea to a finished production Tu Hai Technology development & marketing services The work, decisions, and context Explore further Brand websites & channels Take a closer look
ROLE

Marketing Specialist → Marketing Manager

PERIOD

July 2023 — mid-September 2025

Role at a glance

Multi-brand leadership. Hands-on performance marketing.

I progressed from specialist to manager within nine months, led a 12-person team, and retained direct ownership of performance marketing. The role combined client acquisition with marketing across property, hospitality, technology, healthcare, and entertainment.

9 monthsPromotion within this period
12 peopleTeam led
3,200Money Plant registered users
How I approached the work

How I connected strategy with delivery.

01

Understand the business

Clarify the outcome each business needs: enquiries, bookings, traffic or customer acquisition.

02

Set campaign direction

Connect campaign planning, budgets and messaging with that business objective.

03

Coordinate specialists

Give creative and SEO specialists a shared direction while retaining hands-on paid-media ownership.

04

Measure & improve

Review campaign performance and commercial feedback to guide optimisation.

Leadership & commercial responsibility

Lead the team.
Stay close to the work.

My role combined three responsibilities: directing marketing delivery, personally managing performance campaigns, and helping bring new business to 9X.

01 · Marketing leadership

Give specialists a shared direction.

I led a 12-person team, including multimedia designers and SEO specialists, connecting their work with the priorities of each business and campaign.

02 · Hands-on execution

Own performance marketing directly.

I personally managed paid campaigns, connecting planning, budgets, optimisation, and reporting with creative production and search activity.

03 · Business development

Help grow the company’s service business.

I generated new clients for 9X’s IT and marketing services and sometimes supported meetings, proposals, and closing discussions.

My progression

Greater responsibility.
A broader perspective.

I joined as a Marketing Specialist and progressed to Marketing Manager within nine months. My responsibilities expanded from individual campaign execution to coordinating people and marketing priorities across multiple businesses.

Different brands required different outcomes. Hospitality campaigns focused on event and booking enquiries. Property marketing focused on buyer leads. Technology projects needed traffic and visibility, while 9X itself needed new clients for its services.

That variety strengthened my ability to connect a business objective with practical delivery, while staying personally involved in performance marketing.

Selected assignments

Explore the work behind the role.

Mantis Dubai

Event planning, promotion, celebrity outreach, and booking leads.

Explore project ↗

Slay Bar and Kitchen

Paid media, SEO, social, influencers, and event promotion.

Explore project ↗

Trade India Official

Trading content, social management, and awareness campaigns.

Explore project ↗

Property marketing

Lead generation, landing pages, and SEO for property businesses.

Explore project ↗

Real Estate CRM

Software marketing for a product used by 100+ real estate companies.

Explore project ↗
Brands handled through 9X

Marketing across multiple businesses.

Technology

QuranGPT · DubaiGPT · IndiaGPT · Hindu GPT · Bible GPT · Market of Gamers · Peterly

Explore related work ↗
Company & project identities

Brands connected to this work.

Explore the company identities and their public websites. The project details explain my role and contribution.

9X Production / part of 9X Technology

Entertainment promotion & production content.

9X Production, the company’s production house, offered celebrities a complete service covering shoots, editing, release, and marketing. My role combined business development with entertainment marketing. I helped bring business to the production house and marketed songs, artists, and films produced or shot there to build hype, increase views, and grow recognition. With support from my team, I led promotion across Meta Ads, Google/YouTube Ads, social media, PR, and influencer campaigns. Our work included song promotion, trailer creation, and content publishing. Projects involved Nora Fatehi, Karan Wahi, Karan Aujla, Jacqueline Fernandez, Sonam Kapoor, Sonam Bajwa, and other singers and artists.

Explore entertainment work ↗
Production house context

From an idea to a finished production.

9X Production’s website describes services in film production, direction, casting and talent, screenwriting, and cinematography, alongside studio space and equipment rental for music videos, commercials, and corporate films.

My commercial role

Bring business to the production house and connect its services with potential projects.

My marketing role

Lead paid media, social promotion, PR, and influencer activity with my team to build visibility around releases and artists.

Explore company services ↗
Public project reference / Darshan Raval

Tu Hai.

Darshan Raval & Prakriti Giri · featuring Neha Sharma. Listed in the public 9X Production project collection.

Watch Tu HaiOfficial music video · Open on YouTube ↗Watch official release ↗
Company context

Technology development & marketing services.

9X Technology is a Dubai-based IT services company offering custom software, web and mobile development, and AI solutions alongside digital marketing and creative services. My role covered marketing leadership across its brands, client accounts, and software products.

Inside the role

Responsibilities, projects and commercial context.

Career achievement

From specialist to manager within nine months.

I progressed from Marketing Specialist to Marketing Manager within nine months, taking on leadership of a 12-person team while retaining direct responsibility for performance marketing. My work spanned client acquisition, multi-brand marketing, entertainment promotion, and software marketing. A key growth result was helping Money Plant FX grow from zero to 3,200 registered users, including 1,800 active users.

Client acquisition

Grow 9X’s own service business.

Alongside marketing its brands and client accounts, I generated new clients for 9X Technology’s IT and marketing services. I also sometimes supported client meetings, proposals, and closing discussions. This connected my marketing leadership with business development for the company itself.

Leadership & delivery

A team of 12, with direct ownership of performance marketing.

I led a team that included multimedia designers and SEO specialists. I personally handled performance marketing, connecting campaign planning, budgets, optimization, and reporting with the team’s creative and search work.

Money Plant FX

Acquire customers and measure the journey.

For the trading brokerage, I managed Google Ads, Meta Ads, and social media throughout my time at 9X. I tracked first-time deposits, cost per lead, and customer conversions. The platform grew from zero to a reported 3,200 registered users, including 1,800 active users, during my work.

Mantis Dubai

Connect event promotion with booking enquiries.

I planned and promoted events, helped select celebrities, contacted artists and their representatives, and helped negotiate appearance fees and booking terms with the founders and owners. Meta Ads, social media, and content generated table, stag, and couple booking leads. I collaborated with sales to track booking outcomes.

Mantis campaign management

Different events required different budgets.

Reported cost per lead ranged from AED 7 to AED 65 across events and campaigns. For selected events, including a Nora Fatehi event, I managed daily campaign budgets of AED 50,000. The budget varied with the scale and requirements of each event.

Slay Bar and Kitchen

Build a destination people choose to visit.

From late 2023 to mid-September 2025, I handled 360° marketing to attract customers and build awareness in Dubai. Channels included Meta Ads, Google Search Ads for people actively searching for venues, SEO, social media, influencers, celebrity appearances, and events. I measured enquiries, reservations, and footfall; reported CPL ranged approximately from AED 4 to AED 90.

Real Estate CRM

Market software adopted by 100+ real estate companies.

9X Technology developed the Real Estate CRM. My team and I marketed the software to real estate businesses; more than 100 companies use it, from my experience on the project.

Property marketing

Generate enquiries for real estate businesses.

Through 9X Technology, I handled marketing for 9X Properties, DRE Homes, and Throne Properties, with property lead generation as the main goal. The work combined performance marketing, landing-page creation, SEO, and organic traffic generation to connect property campaigns with buyer enquiries.

Technology portfolio

Overall marketing across seven technology brands.

Through 9X Technology, I led overall marketing for QuranGPT, DubaiGPT, IndiaGPT, Hindu GPT, Bible GPT, Market of Gamers, and Peterly, with support from my team. The goals were to drive traffic to the platforms and improve their social media presence. I connected marketing direction with campaign and content delivery across the portfolio.

Luxury Toys Garage

Social media marketing & advertising.

Through 9X Technology, I handled social media marketing and advertising for Luxury Toys Garage, with the main goal of generating leads for the business.

Gaga Clinic

Aesthetic healthcare marketing.

Gaga Medical & Aesthetic Center was part of my brand portfolio at 9X Technology. Based in Jumeirah, Dubai, the clinic’s public website describes aesthetic, dermatology, dental, laser, and slimming services. My work focused on aesthetics marketing.

Trade India Official

Use content and paid promotion to build awareness.

I managed its Instagram page and YouTube channel, researched trading tips and market updates, created posts, edited videos, and coordinated creative work. Meta and Google/YouTube advertising focused on views and awareness.

Brand websites & channels.

Take a closer look.

View related project details and work ↗
Next roleProp Stock Realty↗
What I bring to my next role

A leader who can direct the team and deliver the campaign.

My experience combines people leadership with practical performance marketing. I bring the ability to translate different business priorities into coordinated creative, search and paid-media delivery—and to remain accountable for my own execution.

Discuss a role