Marketing & team management

iGaming Marketing.

Campaign management, social media, and customer acquisition for iGaming brands.

Explore this page

360° marketing Campaign management, social media, and customer acquisition for iGaming brands Connect marketing with the next customer action Measure the full customer journey My gaming projects Designs & videos

My role

360° marketing.

I handled the overall marketing for this project, bringing strategy, campaign planning, content, social media, advertising, and performance review together.

AHMED DANISH / WORKFLOW OVERVIEW

Campaign and support coordination

01Acquisition
02Customer support
03Performance review

ILLUSTRATIVE OVERVIEW · NOT A PRODUCT SCREENSHOT OR CAMPAIGN RECORD

Illustrative workflow overview

ROLE

Marketing & team management

PERIOD

Selected experience

FOCUS

Paid advertising · First-time-deposit reporting · Team coordination

Overview

Campaign management, social media, and customer acquisition for iGaming brands.

My iGaming experience includes Sports Exch, Thala Book, Diamond Exch9, Sprinters, Fair91, Betxfair, Betxasia, Reddy Anna Book, Win11, VIP777, Playbox365, and All Panel Book. My responsibilities have included social media, advertising, campaign measurement, and managing marketing and customer support teams.

01 / THE CHALLENGE

Business context.

Clicks and enquiries show only part of the customer journey. My approach includes tracking first-time deposits alongside advertising costs, with communication between marketing and support teams.

02 / MY CONTRIBUTION

My contribution.

Managed social media and advertising activity for Indian-market campaigns.
Tracked advertising costs, enquiries, and first-time deposits: the first deposit made by a new customer.
Managed marketing and customer support teams at the same time.
Connected campaign reporting with the customer journey after the initial response.

Inside the work

Connect marketing with the next customer action.

Acquisition activity

My responsibilities have included social media, paid advertising, and campaign oversight for Indian-market activity across the brands listed in this case study.

Team management

I managed marketing and customer support teams concurrently. This connected campaign execution with the questions and responses that followed the initial enquiry.

Measurement

My reporting considered advertising costs, enquiries, and first-time deposits. These are separate stages in a customer journey; a first-time deposit is not a measure of long-term customer value.

Guiding principle

Measure the full customer journey.

Individual project directory

My gaming projects.

Explore each brand separately. These entries identify my project experience; the overview explains the responsibilities shared across my gaming work.

Project 01

Designs & videos.

A selection of campaign designs, social posts, and promotional videos.

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