Strategy & planning
Audience definition, offer clarity, channel priorities, campaign direction, and measurement planning. A useful starting brief describes the business problem, the people to reach, and the action that matters.
Strategy, creative, acquisition, and technology—connected around the business and the people it serves.
ILLUSTRATIVE OVERVIEW · NOT A PRODUCT SCREENSHOT OR CAMPAIGN RECORD
With the UAE as my primary market, I bring a cross-sector perspective to brand positioning, customer acquisition, and digital engagement.
Buyer and investor acquisition, brokerage positioning, property campaigns, CRM, and sales feedback.
Prop Stock Realty · 9X Properties · B2B Estate ↗02 / HOSPITALITYBrand visibility, social storytelling, creative coordination, and campaigns that bring a venue’s personality to life.
Mantis Dubai · Slay Bar and Kitchen ↗03 / iGAMINGA sector focus spanning acquisition thinking, campaign creative, customer engagement, and long-term brand relationships.
Digital audiences · Creative · Engagement ↗My real estate experience includes campaign and marketing work at Prop Stock Realty and 9X Technology, including 9X Properties and B2B Estate. It spans Google and Meta campaigns, property promotion, brand communication, CRM targeting, and lead nurturing.
I connect campaign decisions with buyer and investor audiences, lead quality, sales feedback, and follow-up. A useful enquiry needs a thoughtful journey after the click.
Explore my real estate experience ↗My hospitality experience includes Mantis Club Dubai, BW Delhi, Privee Delhi, Slay Bar and Kitchen, and Foodlink Global. My event marketing experience also includes campaigns featuring Nora Fatehi, Karan Wahi, Malachii, and Rajat Nagpal.
My wider work includes paid media, social communication, creative coordination, and influencer campaigns. I’m interested in how a venue’s atmosphere, audience, and positioning translate into a consistent digital presence.
Explore hospitality experience ↗My iGaming work includes social media, advertising, and managing marketing and customer support teams. I track first-time deposits alongside advertising costs to understand the journey beyond the initial enquiry.
My approach starts with the brand, its audience, and the market it operates in, then connects campaign thinking with longer-term customer relationships.
Discuss a relevant opportunity ↗My work also includes B2B prospecting at Dubai Silicon Oasis, product positioning and customer journeys at ShinChat, digital website projects, internal agency tools, and event marketing. Business understanding remains the foundation of the work.
Audience definition, offer clarity, channel priorities, campaign direction, and measurement planning. A useful starting brief describes the business problem, the people to reach, and the action that matters.
Content themes, publishing priorities, creative briefs, social visuals, promotional content, and video editing. Brand guidelines, existing channels, and approved assets provide the starting point.
Campaign structure, creative and audience tests, result definitions, and reporting. Scope should establish budget ownership, approval responsibilities, tracking requirements, and how lead quality will be reviewed.
Page structure, responsive experience, development requirements, and practical business workflows. Website and software scope depends on the pages, user roles, integrations, and review process agreed for the project.
Lead capture, qualification, follow-up requirements, messaging flows, and handover to the team. The work begins with how customers currently move through the business and where continuity breaks down.
My toolkit supports research, creative work, AI-assisted development, campaign measurement, and business operations.
I use AI-assisted development to turn business requirements into websites and practical software, including Mintax Media, Edumyze, Mintax Tracker, and a real estate CRM.
Explore the digital projects ↑